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The most visible customer support tools on ChatGPT, October 2026

October 2026 · 12 questions asked in English, worldwide · ChatGPT · 24 answers read

Leader

Zendesk

100%of answers name it

Where engines disagree most

One engine

This page reads ChatGPT only. Set Engine to All to compare them.

Brands

Rank Brand Heralded Score Mentioned Recommended By engine Mentioned by Change
1 Zendesk US 94 , range 83–98 100% 83% First reading
= 2 Freshdesk US 89 , range 76–95 88% 79% First reading
= 2 Intercom US 89 , range 76–95 88% 79% First reading
4 Salesforce Service Cloud US 61 , range 43–77 58% 38% First reading
= 5 Gorgias US 54 , range 39–74 50% 33% First reading
= 5 Help Scout US 54 , range 40–73 54% 29% First reading
7 Zoho Desk IN 48 , range 36–69 46% 25% First reading
8 HubSpot Service Hub US 46 , range 34–67 42% 25% First reading
9 Front US 44 , range 33–65 38% 25% First reading
10 Dixa DK 29 , range 5–44 13% 13% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 freshworks.com Vendor site 45.8% 1 of 4 10 0
2Withheld. Run a full Snapshot to see it.
3Withheld. Run a full Snapshot to see it.

The questions, and who wins each

QuestionLanguageWins it
customer support software with the best support English Freshdesk, Intercom, Zendesk and Zoho Desk, tied
which customer support software do experts recommend English Freshdesk, HubSpot Service Hub, Intercom, Salesforce Service Cloud, Zendesk and Zoho Desk, tied

Each engine's top three

Method

Each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured