The most visible American B2B CRM tools on Google AI Mode, October 2026

October 2026 · 12 questions asked in English, worldwide · Google AI Mode · 24 answers read

Industry Asked from Brands from Audience Engine Month

Leader

HubSpot

92%of answers name it

Most cited source

youtube.com

21citations

From Google AI Mode

Where engines disagree most

One engine

This page reads Google AI Mode only. Set Engine to All to compare them.

Brands

Rank	Brand	Heralded Score	Mentioned	Recommended	Mentioned by	Change
= 1#1 overall	HubSpot US	80 , range 67–89	92%	50%		First reading
= 1#1 overall	Pipedrive US	80 , range 66–89	88%	54%		First reading
3#3 overall	Salesforce US	75 , range 57–85	83%	42%		First reading
4#5 overall	Freshsales US	35 , range 11–50	21%	17%	None	First reading
5#6 overall	Insightly US	33 , range 9–48	21%	13%		First reading
6#7 overall	ActiveCampaign US	29 , range 5–44	13%	13%	None	First reading
7#8 overall	Copper US	21 , range 3–42	13%	8%	None	First reading
= 8#10 overall	Microsoft Dynamics 365 US	8 , range 1–38	13%	0%		First reading
= 8#10 overall	NetSuite CRM US	8 , range 1–38	13%	0%		First reading
–	Agile CRM US	Too few answers	0%	0%	None	First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank	Source	Type	Cited in	Engines	Pages cited	Brands its pages mention
11	Withheld. Run a full Snapshot to see it.
12	Withheld. Run a full Snapshot to see it.
13	Withheld. Run a full Snapshot to see it.
14	Withheld. Run a full Snapshot to see it.
15	Withheld. Run a full Snapshot to see it.
16	pipelinecrm.com	Brand site	8.3%	1 of 4	1	4
17	vested.marketing	Consultancy	8.3%	1 of 4	1	Not read
18	Withheld. Run a full Snapshot to see it.
19	Withheld. Run a full Snapshot to see it.
20	Withheld. Run a full Snapshot to see it.

The questions, and who wins each

Question	Language	Wins it
CRM software with the best support	English	ActiveCampaign
which CRM software do experts recommend	English	HubSpot, Pipedrive and Salesforce, tied

Each engine's top three

Google AI Mode

Method

Each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured