Leader
44Heralded Score, range 27–67
The most visible conversational AI platforms in United Kingdom, October 2026
Most cited source
8citations
From Google AI Overviews and ChatGPT
Where engines disagree most
1/4engines put it in their top three
Top three on Google AI Overviews, not on Google AI Mode, Gemini and ChatGPT
Brands
| Rank | Brand | Rank change | Heralded Score All | AI | Search | Score trend | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | | New entry | 44 , range 27–67 | 49#1 | 35#1 | 44
| 41% | 9% | None | First reading | |
| 2 | | New entry | 28 , range 21–59 | 41#2 | 5#16 | 28
| 24% | 10% | None | First reading | |
| 3 | | New entry | 20 , range 4–50 | 18#3 | 23#6 | 20
| 11% | 4% | None | First reading | |
| 4 | | New entry | 17 , range 3–50 | 13#5 | 23#7 | 17
| 12% | 1% | None | First reading | |
| 5 | | New entry | 14 , range 2–48 | 8#7 | 25= #3 | 14
| 7% | 4% | None | First reading | |
| 6 | | New entry | 13 , range 2–48 | 7#8 | 22#8 | 13
| 6% | 3% | None | First reading | |
| 7 | | New entry | 10 , range 3–49 | 17#4 | 0= #31 | 10
| 9% | 3% | None | First reading | |
| 8 | | New entry | 9 , range 1–47 | 6#9 | 14#11 | 9
| 6% | 1% | None | First reading | |
| 9 | | New entry | 8 , range 2–48 | 8#6 | 8#15 | 8
| 8% | 1% | None | First reading | |
| 10 | | New entry | 7 , range 1–40 | 3#13 | 16#10 | 7
| 4% | 1% | None | First reading |
“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI and Search give each brand’s score and rank on that side alone. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
Most cited sources
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 1 | | Vendor site | 10.0% | 2 of 4 | 8 | Not read |
| 2 | | Vendor site | 8.3% | 3 of 4 | 4 | 1 |
| 3 | | Vendor site | 5.0% | 2 of 4 | 5 | Not read |
| 4 | | Vendor site | 3.3% | 1 of 4 | 2 | Not read |
| 5 | | Vendor site | 3.3% | 1 of 4 | 2 | Not read |
| 6 | | Vendor site | 3.3% | 1 of 4 | 2 | Not read |
| 7 | | Vendor site | 1.7% | 1 of 4 | 2 | Not read |
| 8 | | Vendor site | 1.7% | 1 of 4 | 2 | Not read |
| 9 | | Vendor site | 3.3% | 2 of 4 | 1 | Not read |
| 10 | | Vendor site | 1.7% | 1 of 4 | 1 | Not read |
Questions asked
| Question | Language | Most recommended |
|---|---|---|
| what can a support team use to answer customer questions with ai chat? | English | |
| which platform helps a business build a chatbot for customer conversations? | English | |
| what should an online store use to handle customer chats automatically? | English | |
| how can a company add ai chat to its customer service? | English | |
| how do i build a chatbot that can answer questions about our products? | English | |
| how can we reduce unanswered customer chats after business hours? | English | No brand recommended |
| how do i teach an ai chatbot to answer from our help center? | English | |
| how can a support team hand complex chats from a bot to a person? | English | No brand recommended |
| should we use one ai chatbot for sales and support or separate bots? | English | No brand recommended |
| what works better for customer service, an ai chatbot or a scripted bot? | English | No brand recommended |
Each engine's top three
Google AI Mode
Gemini
- 1
Zendesk AI
- 2
Fin AI Agent
- 3
Chatbase
Google AI Overviews
- 1
- = 2
Botpress
- = 2
ChatGPT
Related leaderboards
Method
Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.
For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.