The most visible conversational AI platforms in Europe, October 2026

October 2026 · 105 questions asked from 7 countries · ChatGPT, Google AI Overviews, Gemini and Google AI Mode · 420 answers read

Leader

Zendesk AI

42Heralded Score, range 39–46

Most cited source

youtube.com

62citations

From Google AI Mode and Google AI Overviews

Where engines disagree most

Botpress

1/4engines put it in their top three

Top three on Gemini, not on Google AI Mode, Google AI Overviews and ChatGPT

Brands

Search is not measured for this board yet, so it ranks on AI answers.

Rank Brand Rank change Heralded Score All AI Score trend Mentioned Recommended By engine Mentioned by Change
– Inbenta ES Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Netomi US Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Sinch Chatlayer BE Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– WotNot IN Unranked Too few answers Not measured
–
  • : Unranked
0% 0% None First reading
– Yellow.ai IN Unranked Too few answers Not measured
–
  • : Unranked
1% 0% None First reading

“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. AI gives each brand’s score and rank from the engines’ answers; Search is not measured for this board yet. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
11 gartner.com Industry authority 1.7% 2 of 4 9 Not read
12 edesk.com Vendor site 1.7% 3 of 4 8 Not read
13 europa.eu Regulator 0.7% 1 of 4 9 Not read
14 facebook.com Social 1.4% 1 of 4 8 Not read
15 nber.org Reference 1.2% 1 of 4 3 Not read
16 ssrn.com Reference 1.4% 1 of 4 3 Not read
17 interceptofflorida.com Vendor site 1.7% 1 of 4 1 Not read
18 aerochat.ai Vendor site 1.4% 1 of 4 1 Not read
19 callcenterstudio.com Vendor site 1.4% 1 of 4 1 Not read
20 omnichat.ai Vendor site 1.4% 1 of 4 1 Not read

Questions asked

QuestionLanguageMost recommended
how can we reduce unanswered customer chats after business hours? English No brand recommended
how do i teach an ai chatbot to answer from our help center? English Botpress and Voiceflow, tied
how can a support team hand complex chats from a bot to a person? English No brand recommended
should we use one ai chatbot for sales and support or separate bots? English No brand recommended
what works better for customer service, an ai chatbot or a scripted bot? English No brand recommended
can one conversational ai platform handle website chat and messaging? English Fin AI Agent, Respond.io and Zendesk AI, tied
how does an ai chatbot compare with adding more live support agents? English No brand recommended
what can replace a manual faq for answering customer questions? English Chatbase, Fin AI Agent and Zendesk AI, tied
how can we replace a basic website chatbot that cannot answer follow-up questions? English No brand recommended
what can replace agents answering the same customer questions all day? English Fin AI Agent and Zendesk AI, tied

Each engine's top three

Method

Each leaderboard ranks brands on two sides. AI is how ChatGPT, Gemini, Google AI Overviews and Google AI Mode answer the board's buyer questions. Search is Google's top 10 results for the keywords behind those questions. All combines the two, where Search is measured.

For the AI side, each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured