Brands by AI visibility in their industry on ChatGPT, October 2026

October 2026 · 156 questions asked in English, worldwide · ChatGPT · 308 answers read

Where engines disagree most

Not compared

A list across industries has no engine top three.

Brands

Brand Place in its industry Heralded Score Mentioned Recommended By engine Mentioned by Change
Asana US #1 in project management tools 86 , range 74–93 83% 71% None First reading
Mailchimp US #1 in email marketing tools 81 , range 67–90 79% 58% First reading
Gusto US #1 in HR and payroll tools 80 , range 62–90 75% 60% First reading
NetSuite US #8 in accounting tools#1 in ERP tools 66 , range 48–77 54% 44% None First reading
Revolut GB #1 in European neobanks 62 , range 42–78 58% 33% First reading
Salesforce US #2 in CRM tools 95 , range 85–98 100% 83% First reading
Freshdesk US #2 in customer support tools 90 , range 78–96 88% 79% First reading
BigCommerce US #2 in e-commerce platforms 88 , range 77–95 88% 75% None First reading
WooCommerce US #2 in e-commerce platforms 88 , range 77–95 88% 75% None First reading
Google Cloud US #2 in cloud hosting platforms 86 , range 74–93 92% 63% None First reading

This list spans more than one industry, so each brand shows its place in its own. Every brand named in at least three answers is placed. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.

Most cited sources

Rank Source Type Cited in Engines Pages cited Brands its pages mention
1 nerdwallet.com Media 2.9% 1 of 4 18 0
2 dupple.com Media 4.9% 1 of 4 10 0
3Withheld. Run a full Snapshot to see it.
4Withheld. Run a full Snapshot to see it.
5Withheld. Run a full Snapshot to see it.
6Withheld. Run a full Snapshot to see it.
7 rework.com Media 1.0% 1 of 4 2 0
8Withheld. Run a full Snapshot to see it.
9Withheld. Run a full Snapshot to see it.
10Withheld. Run a full Snapshot to see it.

The questions, and who wins each

QuestionLanguageWins it
best endpoint security software for a mid-market company English CrowdStrike, Microsoft Defender, Palo Alto Cortex, SentinelOne and Sophos, tied
endpoint security software recommendations for a CISO English CrowdStrike, Microsoft Defender, Palo Alto Cortex, SentinelOne and Sophos, tied
top endpoint security software English CrowdStrike, Microsoft Defender, Palo Alto Cortex and SentinelOne, tied
how to choose endpoint security software English No brand recommended
what to look for in endpoint security software English No brand recommended
endpoint security software for a team of 20 to 200 English Bitdefender, CrowdStrike, Microsoft Defender, SentinelOne and Sophos, tied
endpoint security software that integrates with Splunk English CrowdStrike and Microsoft Defender, tied
endpoint security software with GDPR-compliant hosting English Bitdefender, CrowdStrike, ESET, Fortinet, HarfangLab, Sophos and TEHTRIS, tied
endpoint security software for healthcare English CrowdStrike, Microsoft Defender, SentinelOne and Sophos, tied
most reliable endpoint security software English Bitdefender, CrowdStrike, ESET, Microsoft Defender and Palo Alto Cortex, tied

Method

Each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.

How the leaderboards are measured