Leader
58%of answers name it
The most visible American B2B email marketing tools on Google AI Overviews, October 2026
Most cited source
20citations
From Google AI Overviews
Where engines disagree most
One engine
This page reads Google AI Overviews only. Set Engine to All to compare them.
Brands
| Rank | Brand | Heralded Score | Mentioned | Recommended | By engine | Mentioned by | Change |
|---|---|---|---|---|---|---|---|
| – | | Too few answers | 0% | 0% | | First reading | |
| – | | Too few answers | 0% | 0% | | First reading | |
| – | | Too few answers | 0% | 0% | | First reading | |
| – | | Too few answers | 0% | 0% | | First reading | |
| – | | Too few answers | 0% | 0% | | First reading | |
| – | | Too few answers | 4% | 4% | None | First reading | |
| – | | Too few answers | 0% | 0% | | First reading | |
| – | | Too few answers | 0% | 0% | None | First reading | |
| – | | Too few answers | 0% | 0% | | First reading | |
| – | | Too few answers | 4% | 4% | | First reading |
“=” marks brands whose score ranges overlap, so the test cannot separate them. Every brand named in at least three answers is ranked. By engine has one dot per engine (ChatGPT, Google AI Overviews, Gemini and Google AI Mode), darker the more often it names the brand.
Most cited sources
| Rank | Source | Type | Cited in | Engines | Pages cited | Brands its pages mention |
|---|---|---|---|---|---|---|
| 1 | | Social | 45.8% | 1 of 4 | 15 | 13 |
| 2 | | Community | 41.7% | 1 of 4 | 9 | 12 |
| 3 | Withheld. Run a full Snapshot to see it. | |||||
| 4 | | Consultancy | 25.0% | 1 of 4 | 2 | 10 |
| 5 | | Vendor site | 20.8% | 1 of 4 | 4 | 16 |
| 6 | Withheld. Run a full Snapshot to see it. | |||||
| 7 | Withheld. Run a full Snapshot to see it. | |||||
| 8 | Withheld. Run a full Snapshot to see it. | |||||
| 9 | Withheld. Run a full Snapshot to see it. | |||||
| 10 | | Review site | 8.3% | 1 of 4 | 2 | 5 |
The questions, and who wins each
| Question | Language | Wins it |
|---|---|---|
| email marketing software with the best support | English | |
| which email marketing software do experts recommend | English | |
Each engine's top three
Google AI Overviews
- 1
ActiveCampaign
- 2
Klaviyo
- 3
Mailchimp
Related leaderboards
Method
Each month Heralded asks every engine the same buyer questions, twice each, and reads every answer. An answer counts 0 for a brand it leaves out, 50 for a brand it names and 100 for a brand it recommends, and the Heralded Score is built from those. A brand named in at least three answers gets a score and a place.